Nietzsche in private – an impossible exhibition.
Branding
Spatial Design
Art Direction: Fiona Oehler
Project management: Dr. Manuel Schwarz, Sabine Walter
Scenography: please don’t touch
Photos: Clemens Müller, Fiona Oehler
For the first time, the Klassik Stiftung Weimar is showing the private estate of the Nietzsche siblings. The exhibition is dedicated to the question of how the estate of the siblings, who were close to fascism, can be handled in a contemporary way. The partly unrestored condition of the furniture is reflected in the exhibition design.
Scenography by our friends from please don’t touch
Our friends at Schick Toikka had the two matching fonts on offer: Apris as a reference to Nietzsche’s lifetime and Lateral Ultra Wide Heavy Italic, which is reminiscent of a logistics company logo. The contrast could not be greater, just like the exhibition’s scenography concept.